<div class="lg:mt-16 mt-8 bg-slate-200 rounded-2xl p-8 md:block hidden">
<h4 class="uppercase text-slate-500 font-semibold mb-4">Results</h4>

<ul class="text-slate-600 leading-8 list-disc ps-4">
	<li>1,200+ &ldquo;on-brand&rdquo; assets created and published consistently.</li>
	<li>3,200+ candidates driven to career sites.</li>
</ul>
</div>

<div class="lg:mt-16 mt-8">
<h2 class="text-slate-800 text-lg font-semibold mb-4">Challenges</h2>

<p class="text-slate-800 mb-4">The company was looking for an easy, scalable, and flexible way to build their career brand presence across 31 brands under the overall MGM Resorts umbrella.</p>

<p class="text-slate-800">Staying &ldquo;on-brand&rdquo; while allowing flexibility with career related content was a huge challenge and a risk. Their Talent Leader was seeking a solution to help build the skills of &quot;recruitment marketing&quot; and &quot;personal branding&quot; on social media. All while maintaining corporate brand integrity.</p>
</div>

https://ik.imagekit.io/sndiwj1nbpg/customer_stories/1/editor/djwXnE7jvG.jpeg

<div class="lg:mt-16 mt-8">
<h2 class="text-slate-800 text-lg font-semibold mb-4">Solution</h2>

<p paraeid="{612b61b4-ac53-4a83-a2e1-346cda3715aa}{15}" paraid="46612933">With Cliquify, the company was able to quickly generate branded templates for their hiring teams and employees to leverage and help them build their career brand presence across social channels.&nbsp;&nbsp;</p>

<p paraeid="{612b61b4-ac53-4a83-a2e1-346cda3715aa}{29}" paraid="1411644172">The assets had brand controls embedded while allowing for limited customization with approval workflows and AI content assistant. The employees leveraged the branded templates to personalize and share stories across their own social media handles to build their personal brand while driving all of the traffic to their career site or applicant tracking system.&nbsp;&nbsp;</p>
</div>

<div class="lg:mt-16 mt-8">
<h2 class="text-black mb-4 font-bold">Benefits</h2>

<ul class="text-black leading-8 list-disc ps-4">
	<li>Brand narrative control at the corporate level across multiple unique brands.</li>
	<li>Easy for users to customize pre-designed templates with AI content assistant CLEO Cliquify Engagement Optimizer.</li>
	<li>Scale branded stories with enough personalization to increase content engagement with candidates,hiring managers, and employees across social media.</li>
	<li>Tracking content performance from creation through to applicants.</li>
</ul>
</div>

<p>&ldquo;Cliquify has allowed us to easily oversee the implementation of a unified careers brand for MGM Resorts. Our increased on-brand social media presence has brought us success in recruiting and excitement from leadership.&rdquo;</p>

How MGM Leveraged Cliquify to Scale Recruitment Marketing

MGM National Harbor Hotel & Casino

How MGM Resorts enabled recruiters to engage and attract talent across social media

<div class="lg:mt-16 mt-8 bg-slate-200 rounded-2xl p-8">
<h4 class="uppercase text-slate-400 mb-4">Results</h4>

<ul class="text-slate-600 leading-8 list-disc ps-4">
	<li>90%+ user adoption.</li>
	<li>2,100+ &ldquo;on-brand&rdquo; assets created and published consistently.&nbsp;</li>
	<li>275k impressions.&nbsp;</li>
	<li>1,200+ audience driven to learn more about the value proposition.&nbsp;&nbsp;</li>
</ul>
</div>

<div class="lg:mt-16 mt-8">
<h4 class="text-slate-800 text-lg font-semibold mb-4">Challenges</h4>

<p class="text-slate-800 mb-4">The company was looking for an easy, scalable, and flexible way to build their career brand presence across 31 brands under the overall MGM Resorts umbrella.</p>

<p class="text-slate-800">Staying &ldquo;on-brand&rdquo; while allowing flexibility with career related content was a huge challenge and a risk. Their Talent Leader was seeking a solution to help build the skills of &ldquo;recruitment marketing&rdquo; and &ldquo;personal branding&rdquo; on social media. All while maintaining corporate brand integrity.</p>
</div>

https://ik.imagekit.io/sndiwj1nbpg/customer_stories/2/editor/5f690xlXmv.jpeg

<div class="lg:mt-16 mt-8">
<h4 class="text-slate-800 text-lg font-semibold mb-4">Solution</h4>

<p class="text-slate-800 mb-4">With Cliquify, the company was able to quickly generate branded templates across their value proposition of being an insurance agent. The assets had brand controls embedded with post captions, call to action, and trackable links that their employees could not modify. The employees leveraged the branded templates to share stories across their own social media handles. Cliquify provided real-time content performance analytics to inform which aspect of their value proposition was driving the most engagement and click throughs to their target landing pages.</p>
</div>

<p>&ldquo;With Cliquify we are able to analyze which aspects of our value proposition attracts insurance agents. This is powerful and helps us invest our time and money in the right areas from a content perspective.&rdquo;</p>

How an Insurance Provider Scaled Brand Advocacy Using Cliquify

Large Insurance Provider

Transforming Brand Advocacy and Engagement with Data-Driven Content Strategies: A Large Insurance Provider's Success with Cliquify

<div class="lg:mt-16 mt-8 bg-slate-200 rounded-2xl p-8">
<h4 class="uppercase text-slate-400 mb-4">Results</h4>

<ul class="text-slate-600 leading-8 list-disc ps-4">
	<li>350+ &ldquo;on-brand&rdquo; assets created and published consistently.&nbsp;</li>
	<li>2,353 candidates were driven to career sites.&nbsp;&nbsp;</li>
	<li>145k+ impressions generated.&nbsp;</li>
</ul>
** Over a six-month period:&nbsp;</div>

<div class="lg:mt-16 mt-8">
<h4 class="text-slate-800 text-lg font-semibold mb-4">Challenges</h4>

<p class="text-slate-800 mb-4">The company was looking to provide more genuine storytelling and on-brand content creation capabilities to its frontline store managers, employees, and recruiters.&nbsp; A key need for them was on-demand customer service for its users to help them build advocacy skills.&nbsp; Their current employee advocacy platform was too rigid with limited customer support and didn&rsquo;t allow for the flexibility of personalization at the employee level.&nbsp;</p>
</div>

<div class="lg:mt-16 mt-8">
<h4 class="text-slate-800 text-lg font-semibold mb-4">Solution</h4>

<p class="text-slate-800 mb-4">With Cliquify, Tractor Supply quickly built branded templates that were 90% pre-designed for front line employees and store managers to edit and make their own with brand guidelines and approval flows. In addition, users received on-demand support to help them build their content marketing and advocacy skills.&nbsp;</p>
</div>

https://ik.imagekit.io/sndiwj1nbpg/customer_stories/3/editor/zI6VGAcaqC.jpeg

<div class="lg:mt-16 mt-8">
<h2 class="text-black mb-4 font-bold">Benefits</h2>

<ul class="text-black leading-8 list-disc ps-4">
	<li>Brand narrative control with pre-designed and pre-approved templates.&nbsp;</li>
	<li>Easy for users to customize pre-designed templates with AI content assistant CLEO &ndash; Cliquify Engagement Optimizer.&nbsp;</li>
	<li>Scale branded stories with enough personalization to increase content engagement for their employees.&nbsp;</li>
	<li>Driving all of the audience traffic to a single place &ndash; their career site or jobs.&nbsp;</li>
</ul>
</div>

<p>&ldquo;Just What We Needed &amp; More! The ease of creating and sharing approved content to employees personal LinkedIn profiles. The customer service has been beyond helpful. Every suggestion has been taken into consideration and some even included in future roll-outs.&rdquo;&nbsp;</p>

Tractor Supply Company

Empowering Employees and Enhancing Employer Brand: How Tractor Supply Scaled Advocacy and Engagement with Cliquify

<div class="lg:mt-16 mt-8 bg-slate-200 rounded-2xl p-8">
<h4 class="uppercase text-slate-400 mb-4">Results</h4>

<ul class="text-slate-600 leading-8 list-disc ps-4">
	<li>1,200+ &ldquo;on-brand&rdquo; assets created and published consistently.</li>
	<li>2,900+ candidates driven to career sites.&nbsp;</li>
	<li>Top engagement category &ndash; employee celebrations.</li>
</ul>
</div>

<div class="lg:mt-16 mt-8">
<h2 class="text-slate-800 text-lg font-semibold mb-4">Challenges</h2>

<p class="text-slate-800 mb-4">The company was looking for a user-friendly, scalable, and data-driven platform that would enable the employer brand team to create and share branded digital assets bringing their newly developed employer value proposition to life while removing the barriers for recruiters, hiring leaders, and employees to become brand champions.</p>

<p class="text-slate-800">Their existing solution wasn&#39;t meeting their needs. It was too rigid and complicated, leading to low adoption, and the turnaround time for creating new assets made it difficult for the team to be agile and respond to candidate and recruiter needs. In addition to efficiency challenges, the data and dashboards weren&rsquo;t comprehensive and only yielded insights on internal use. Getting consistent analytics on which aspects of their value proposition resonated with employees and as well as potential candidates was a challenge or non-existent.</p>
</div>

<div class="lg:mt-16 mt-8">
<h2 class="text-slate-800 text-lg font-semibold mb-4">Solution</h2>

<p class="text-slate-800 mb-4">With Cliquify, the company was able to quickly generate branded templates across their most requested asset categories including employee quote cards, workplace statistics, employee milestones, jobs ads, as well as their evp pillars.</p>

<p class="text-slate-800 mb-4">The team has put ready-to-use materials and customizable templates in its users&#39; hands while maintaining brand standards by implementing approval workflows. A favorite of admins and users alike has been the AI assisted content capabilities The employer brand team feeds their narrative and key messages into the smart-feature, CLEO, enabling ambassadors to feel confident in their copy no matter their experience-level writing engaging copy. All these capabilities combined have empowered users to personalize and share stories across their own social media channels, driving traffic to the company career site, jobs, all while boosting their personal brands.&nbsp;</p>

<p class="text-slate-800 mb-4">Backed with powerful insights that reveal which aspects of their employer value proposition resonate most with their employees and candidates, Takeda&rsquo;s employer brand team has been able to make data-driven decisions around their content and ambassador strategy.&nbsp;</p>
</div>

https://ik.imagekit.io/sndiwj1nbpg/customer_stories/4/editor/FVZgqSWXKF.jpeg

<div class="lg:mt-16 mt-8">
<h2 class="text-slate-600 mb-4 font-semibold">Benefits</h2>

<ul class="text-slate-600 leading-8 list-disc ps-4">
	<li>Fast and flexible content creation process.</li>
	<li>Brand consistency across global and local sites.&nbsp;&nbsp;</li>
	<li>Quantifiable insights on the impact of their employer value proposition with employees and candidates.&nbsp;</li>
	<li>Strengthened partnerships with communication stakeholders across the business&nbsp;.</li>
	<li>Growing an engaged ambassadorship.</li>
	<li>Re-purposing content that drives results.</li>
</ul>
</div>

<p>&ldquo;Cliquify is so much more than a storytelling platform. The team has shown up for us as strategic partners that go above and beyond to anticipate our needs. And the tool itself has been a bridge that allows us to innovate and scale our capabilities, while engaging target audiences and strengthening relationships with partners across the business. It feels really good to introduce a platform to our organization that gets people excited and allows them to have a little fun while also providing tremendous value. &rdquo;</p>

Takeda Pharmaceuticals

How Takeda Pharmaceuticals activated their employer brand narrative through employees.

<div class="lg:mt-16 mt-8 bg-slate-200 rounded-2xl p-8">
<h4 class="uppercase text-slate-400 mb-4">Results</h4>

<ul class="text-slate-600 leading-8 list-disc ps-4">
	<li>42% less costly than sponsored ads.</li>
	<li>4x relevant engagement versus job boards.</li>
	<li>10x faster process with branded content creation and distribution.</li>
</ul>
** in 3-month timeframe</div>

<div class="lg:mt-16 mt-8">
<h4 class="text-slate-800 text-lg font-semibold mb-4">Challenges</h4>

<p class="text-slate-800 mb-4">Career Karma needed to scale fast following their recent round of $40M in capital funding from Softbank. The company was looking for an easy, scalable, and flexible way to engage with talent who would align with their mission and values &ndash; where they hang out most, which is social media channels.</p>
</div>

<div class="lg:mt-16 mt-8">
<h4 class="text-slate-800 text-lg font-semibold mb-4">Solution</h4>

<p class="text-slate-800 mb-4">With Cliquify, the company was able to quickly generate branded templates aligned with their vision to connect one billion people over the next 10 years to their next opportunities. Within days, their talent team was able to create and amplify branded assets along their value proposition and engage with talent across Facebook, LinkedIn, Twitter, and Instagram to help fuel their growth.</p>
</div>

<div class="lg:mt-16 mt-8">
<h2 class="text-slate-600 mb-4 font-semibold">Benefits</h2>

<ul class="text-slate-600 leading-8 list-disc ps-4">
	<li>Vision and mission alignment across all messages posted.</li>
	<li>Traffic driven to a single place for call to action for the audience.</li>
	<li>Data-driven insights on content performance.</li>
	<li>Source tracking to see the user journey from click to hire.</li>
</ul>
</div>

<p>&ldquo;What I liked most is how the product made it easy to see how effective our postings were (or weren&#39;t) on social channels. 4 days after sharing our first message we recorded 320 clicks, and a total of 18 applicants, 4 of which we&#39;ve interviewed for our product manager openings. Hard data in a short amount of time.&rdquo;&nbsp;</p>

Customer
Stories

MGM Resorts International

Large Insurance Provider

Tractor Supply Company

Takeda Pharmaceuticals

Career Karma

CustomerStories

MGM Resorts International

Large Insurance Provider

Tractor Supply Company

Takeda Pharmaceuticals

Career Karma

Customer
Stories